Tom Nguyen

Midjourney + Claude = my client presentation workflow. Here's the full thing.

I'm a freelance graphic designer and I used to spend 2-3 days on client presentations. Mood boards, concepts, rationale. Now I do it in a day. Here's the actual workflow. **Step 1 — Brief analysis with Claude** I paste the client brief and ask Claude to identify the key themes, target audience, and emotional direction. It also flags anything ambiguous I should clarify before I start designing. **Step 2 — Concept development** I describe 3 concept directions to Claude and it helps me articulate the rationale for each. "Why would we go in this direction? What problem does this solve for the audience?" This thinking used to happen in my head. Now it's written down and I can actually present it. **Step 3 — Midjourney for mood board references** I use Midjourney to generate visual reference images for each concept direction. Not final design work — just to show the visual territory. Clients can respond to images in a way they can't respond to words. **Step 4 — Presentation copy with Claude** Claude writes the slide text. I brief it on each concept and it writes compelling, concise copy that explains the thinking. The whole thing is more coherent and professional than what I used to produce. Clients say my presentations have "gotten really clear lately." The work behind the scenes has actually gotten faster.