Jack Davis

Customer reviews used to stress me out. AI changed how I respond to them.

Got a bad review from a customer who was unhappy. One-star. Unfair in my view — there were circumstances he didn't mention. I was furious and wrote a response I'm glad I didn't post. My wife said try AI to write the response. I said I didn't need help writing a response I needed help not writing the wrong one. She was right (as usual). I told Claude the full story — my version and the customer's. Asked it to help me write a response that was professional, acknowledged what the customer experienced, and didn't throw me under the bus or be defensive. What came back was better than anything I would have written angry. It was calm. It addressed the specific complaint. It offered to make it right. It didn't over-explain or make excuses. That review now has my professional response under it. Two people have since mentioned seeing how I handled it and deciding to call me because of it. Now I use AI for all customer responses, not just the bad ones. My Google reviews have more engagement because the responses are actually worth reading.